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Options Technology Tech Profile

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Options IT is the no. 1 provider of IT infrastructure to global Capital Markets. Discover more about our services now.

Technologies Used

Google Ads Pixel

Google Ads Pixel

The Google Ads Pixel is used to track conversions for Google Ads. Google Ads conversion tracking shows you what happens after a customer clicks on your ads – whether they purchased a product, signed up for your newsletter, called your business, or downloaded your app. When a customer completes an action that you've defined as valuable, these customer actions are called conversions.

Installed: (item.installed_at)
Total Installs: 1,264,430
Stores using google ads pixel
Google Adsense

Google Adsense

Earn money with website monetization from Google AdSense.

Installed: (item.installed_at)
Total Installs: 3,702,875
Stores using google adsense
Google Analytics

Google Analytics

Google Analytics gives you the tools you need to better understand your customers. You can then use those business insights to take action, such as improving your website, creating tailored audience lists, and more.

Installed: (item.installed_at)
Total Installs: 2,968,596
Stores using google analytics
Google Analytics 4

Google Analytics 4

Google Analytics 4 is the new version of Google Analytics that replaces Universal Analytics.

Installed: (item.installed_at)
Total Installs: 1,567,134
Stores using google analytics 4
Google Tag Manager

Google Tag Manager

Google Tag Manager is a tag management system (TMS) that allows you to quickly and easily update tracking codes and related code fragments collectively known as tags on your website or mobile app.

Installed: (item.installed_at)
Total Installs: 3,833,950
Stores using google tag manager
Hotjar

Hotjar

Hotjar lets you see how visitors are really using your website, collect user feedback and turn more visitors into customers.

Installed: (item.installed_at)
Total Installs: 303,931
Stores using hotjar
HubSpot

HubSpot

HubSpot provides marketing, sales, and service software that helps your business grow without compromise. Because “good for the business” should also mean “good for the customer.”

Installed: (item.installed_at)
Total Installs: 108,357
Stores using hubspot
LinkedIn Insight Tag

LinkedIn Insight Tag

LinkedIn conversion tracking is an analytical function powered by the LinkedIn Insight Tag. Conversions are actions a member makes that are valuable to your business. Conversion tracking gathers insights into post-click and view-through conversions of your LinkedIn ads campaigns, giving you the ability to measure the impact and ROI of your ads.

Installed: (item.installed_at)
Total Installs: 50,757
Stores using linkedin insight tag
Vimeo

Vimeo

Vimeo provides simple tools for you and your team to create, manage and share high-quality videos.

Installed: (item.installed_at)
Total Installs: 1,435,045
Stores using vimeo
Yoast

Yoast

Yoast helps you with your website optimization, whether it be through our widely used SEO software or our online SEO courses: we're here to help.

Installed: (item.installed_at)
Total Installs: 1,764,385
Stores using yoast
YouTube Player

YouTube Player

The YouTube Player lets you embed YouTube videos in your website or application.

Installed: (item.installed_at)
Total Installs: 2,124,016
Stores using youtube player